Website Design
There are three reasons you need a website:
You need to promote your business.
The world turns to the web to find businesses. They go to central sources like Yelp. They also go to Google and search by key phrases. Directories will list your business, but you’re at the mercy of their constraints– how much space they make available, where you rank in their lists, what they do with your listing. Having your own website gives your business the freedom to market as you choose and stand out from the crowd.
You need to provide detailed information.
Listen to your phone calls, customer questions and emails. After a while, frequent questions will emerge. Your customers are waiting to ask those questions. Off-loading that information onto a website will allow customers to get your information 24×7. That gives them immediate answers. It frees up staff from answering questions.
You need to execute a process through digital tools.
Before the Web, everything was manual. People came into shops with cash in hand. That cash was walked to the bank. Bank statements were mailed. Invoices were generated and mailed. There were so many points where a transaction paused for a real world process. The Web makes so many opportunities into nearly instantaneous interactions: notifications, digital product, e-commerce, online order-taking. Best of all, once set-up the digital parts of those interactions require no staff time.
That’s it: promotion, information moving and digital processing. It’s as simple as that.
A well thought out design is key to success. Clean designs highlight your brand and impress your visitors. We deliver responsive sites, built to look stunning on any device. These mobile-friendly web designs driven by user behaviour and proven marketing approaches. Each page is anchored with a call to action that drives your visitor to become your customer.
Our sites inform your customers, keep your visitors in touch, and drive home your key messages. In short – we build websites that work great, and that make you look great.
With over 20 years experience in web design and development, our team has the skills and expertise you need to take your web presence to the next level.
We Start With a Plan
We begin our in-depth design process with extensive research of your position in the marketplace and where you can deliver better than your competition. Our findings are then compiled in a business review, designed to expose your position in your marketplace. In addition, the review gives a view into weak spots that a competitor may have missed (which we can help you to leverage).
Our websites earn their keep. It all starts with planning.
We Are Experts
We don’t just make your site pretty. We make it flexible, expandable and effective. From the first line of code forward, we keep security, search engine optimization, performance and user experience as forefront considerations.
Because our decades-long history in web development started before content management systems did, we know how to build sites from scratch. Understanding websites from the ground up means we know what works.
We want your project to succeed, and we have what it takes to make that happen.
Designs we offer:
- Mobile ready design
- WordPress designs
- Website redesigns
- Custom Website Design
- Content creation and content marketing
- Professional Service Sites for Dental and Optical industries
- E-commerce Websites
Key Options and Elements of Every Project:
- Domain Registration & Hosting Setup
- Performance Optimization
- Technical SEO Readiness
- Mobile-Responsive Design
- Content Creation (for multi-page sites)
- Interactive Design Process
- Maintenance Packages
- Social Media Integration
- Analytics Integration
Return On Investment: Our Commitment To your Goals
Your business deserves to get the most bang for its marketing buck. Our design process always keeps your return on investment in mind. We work hard to come up with the most cost-effective solutions that achieve your goals.
When it comes to selecting our web toolkit, we like to keep it simple. We start with a WordPress website. At its core: responsive design displays what this great content management system can do. Every theme, plugin and tool we use is carefully chosen to accomplish an effective and reproducible result. We stay focused on your customers and how our work helps you serve them.
Beautiful, Simple Coding
Our web design experts are clean coding fanatics. We make sure that each and every feature of your new site loads quickly, performs beautifully on all browsers, and drives real results from your customers.
Our websites are built with these ingredients:
- WordPress: the world’s most simple and powerful website platform
- SEO set-up to drive search engine rankings
- A flexible design tool that uses the Divi theming engine
- Forms and interactivity for an engaging user experience
- A site optimized for social sharing
- Security measures included at the beginning, not as an afterthought
Our sites come with in-depth SEO (search engine optimization) to improve your Google rankings, and a unique, step-by-step marketing guide custom-crafted to show exactly what you’ll need to do to drive real sales to your site. No vagueness – we’re talking simple, easy to follow instructions about how to promote your site, what’s working for the most profitable sites on the planet, and how to make those strategies work for you.
We love projects of all sizes. We work with other development firms to deliver everything from a simple add-on, all the way through to massive sites. We help startups. We help small shops. We work with big corporations. And we’d love to work with you.
Why WordPress
WordPress is now the most versatile content management system on the Internet, powering over 35% of all websites. Its versatility and popularity mean it’s a tool with lots of features and a growing knowledge base.
We’ve been building WordPress sites for almost a decade now. We tap into this wealth of experience to deliver a solid, cost-effective WordPress solution for your business – building your web presence effectively and efficiently.
What’s “SEO”
SEO, or Search Engine Optimization, is the practice of making a website cleaner, faster and more informative so that Google, Bing and others view it favourably. Before we launch any site, we run it through a checklist of SEO must-haves. This ensures your site is as good as possible from a technical perspective, and looks attractive and authoritative to the big search engines. For further fine-tuning, we have some excellent SEO people on call.
What’s “Responsive”
Responsive, a.k.a “mobile ready”, means your website will look good in mobile devices, tablets, computers and even TVs. We live in the Age of Devices, and your site needs to work on all of them. We build websites that are ready for anyone, no matter how they surf the web.